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Writing Skills

Writing Skills

Price :Rs : 12000 Rs

Writing Skills

Effective Written Communication and professional writing skills are increasingly important for businesses today as email, letters and documents need to be produced and published in shorter time periods as our flows of information adapt. Training courses help delegates improve their writing skills for better Public Relations, media relations and higher quality documents and online content development.

In this course you will learn writing style and storytelling fundamentals to help you produce better writing in general—whether you want to write a book, try your hand at screenwriting, or write articles. Combine the power of words with the ease and speed of email and social distribution in the digital age and one can quickly see that it has never been more important to learn to write clearly, effectively and efficiently.


  • What Is Writing?
  • Audiences
  • Writing Styles


  • What is Clear English?
  • Clear English myths
  • An Important Message
  • The Evidence for using Clear English.
  • Literacy Levels

Phases in Writing

  • Before You Write:
  • Think about your objective: Setting Your Objectives
  • Think about your reader : Identify Your Reader
  • Think about your voice : Identify Your Voice

Building Blocks

  • Building Blocks of Writing: Words
  • Building Blocks of Writing: Sentences
  • Building Blocks of Writing: Paragraphs
  • Building Blocks of Writing: The Whole Thing

Principles of Great Writing

  • Writing Techniques
  • Logos - The Logical Argument
  • Pathos - The Emotional Connection
  • Ethos - Your Credibility
  • Being Direct
  • The Active Voice
  • The Passive Voice
  • Verbs, Not Nouns
  • Taking Responsibility
  • Keeping it real
  • Ambiguity
  • Being Inclusive
  • Management Speak & Cliché

After You Write

  • Editing - Objective Testing
  • Editing For Brevity
  • Editing For Clarity
  • Attention Grabbing
  • Simplify these sentences
  • Due Diligence
  • Check your words
  • Proof Reading

Writing For An Audience

  • Story Writing
  • Comedy Writing
  • Descriptive Writing
  • Mystery, Spy , & Science Fiction Writing
  • Instructional Writing
  • Opinionative Writing
  • Poetry Writing
  • Reflective Writing
  • Business Writing
  • Technical Writing



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